Saturday, April 12, 2008

Killer Laws of Persuasion

Sometimes a bunch of boring rules stick in our mind like Crazy Glue, and

they change how we produce results. Aristotle, (384-322 B.C.E) offered us

three principles of persuasion. Important? It applies to your career, your

family and even how you motivate yourself.

1. Personality, also known as charisma, rules our likes and dislikes. The Supreme Court definition of pornography is vague and foggy. Then the

decision added, We know it when we see it. You and I know charisma when we see it. It is Glamour, Sexy, Magnetism, Fascination, and Hot!

How do you create a hot personality that influences and persuades?

2. Frame-of-Mind. Did you know scientific research indicates

people make up their mind about you and what you have to say, in the

first seven-seconds of contact with you? What does it take to create

a positive frame-of-mind in the people you want to persuade and influence?

3. Proof is the evidence you offer to convince, influence and persuade others

to exchange their pile of dead-presidents for your services or products.

Wednesday, April 2, 2008

Personal Persuasion - Ten Common Persuasive Techniques That You Should Avoid

Let's see how many of these methods are currently in your bag of tricks.

1. Criticizing - Do you actually think that by pointing out what people are doing wrong, you'll make them want your version of right? You will more likely get defensiveness, not cooperation, if you practice this form of persuasion.

2. Complaining - Complaining is another form of criticism, made worse because of its constant repetition. Complainers continually point out what others are doing wrong, in an attempt to make people see things their way and do things for them. Eventually, people turn a deaf ear to complainers, who tend to expect others to change without bothering to change themselves.

3. Condemning - What is your reaction to another person's censure, or condemnation? Defensiveness and martyrdom are the usual reactions. In one, people react with defensive explanations and try to justify their actions. In the other, people accept the title of sinner and decide that they might as well live up to your expectations. In either case, persuasion is unlikely.